R.J. Pickrell's Featured Book
Aloha in Every Bite is more than a cookbook—it’s a heartfelt tribute to Maui’s rich culinary traditions and vibrant island culture. This beautifully crafted collection features over 100 recipes that blend traditional Hawaiian ingredients, local wisdom, and modern flair, all enhanced by the bold, distinctive flavors of Paia Spice Co. More than just recipes, the book offers a deeper connection to the islands with special sections like Meet the Flavors, a Hawaiian Ingredients Field Guide, a Seasonal & Lunar Eating Guide, and a thoughtful look into the History of Maui. Whether you’re a seasoned cook or simply drawn to the flavors of Hawaiʻi, this book invites you to experience the aloha spirit—one delicious bite at a time.
More about R.J. Pickrell
As a passionate scuba diver and devoted admirer of Maui, my journey to the island began just a few years ago—but it only took one visit to know it was home. With a strong background in web design, marketing, SEO, and small business development, I saw an opportunity to blend my technical expertise with my love for the island’s vibrant culture.
In December 2017, I made the move from the mainland to Kihei, Maui, and founded Kihei Web Design LLC. My goal was simple: to bring high-quality, modern digital services to local businesses, helping them grow and thrive in today’s competitive landscape.
While living in Maui, I fell even more deeply in love—with the people, the island, the food, and the culture. This passion led me to the kitchen, where I began experimenting with local ingredients and traditional recipes, often learning through self-teaching and online resources.
Aloha in Every Bite was born from this journey—an evolving culinary project that celebrates the flavors and spirit of Maui. Each dish is inspired by the island’s warmth, culture, and community. It’s my way of sharing the aloha I’ve found here, one bite at a time.
Whether you’re here for design, food, or just a friendly chat, I’m always happy to connect. Let’s bring a little more aloha into the world—together.